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MiTCH Redesign

MiTCH is a collaborative venture between PChome and Mitsui Group, focusing on a Japanese-style fashion and accessories selection platform. It specializes in offering trendy fashion items and stylish wardrobe services. The redesign aims to enhance user shopping experiences and optimize platform design systems. The goal is to provide a smoother and more intuitive operation for users during their shopping journey. Additionally, the redesign will strengthen the platform's fashion guidance features, offering richer styling inspirations to meet the demand for high-quality fashion products.

Project type

Optimizing user experience and design systems

My role

UIUX Designer

Industry

Fashion and

E-commerce

Duration

Q3 2020

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